The world is shrinking at a very exponential rate. Since man first decided to sail into the horizon and conquer new land, he forgot what else he would meet on his quest, friends. Since time immemorial we have always wanted to feel loved, appreciated and wanted. Family is the most immediate institution suited for that purpose, although more solace is found in friends. With the world going all digital and time traditionally reserved for family and friends being swallowed up by the incessant daily activities that define the days of our lives, friendship has been taken to another level. In comes the social sites, an online community of people who may never have met, but share their lives from far flung corners of the globe.
Twitter is one of such innovations, making sure that the world knows what you are up to in just 140 characters. It has simply become a revolution, transforming the way we live our time. To others, it is simply a popularity contest, as to who is the most outstanding and more magnetic to followers. It’s a basic human need to want many friends; however, in an unfamiliar terrain such as social media, it may be tricky to make new friends. You may have to end up buying Twitter followers for your account. However, most of the times, the only shot at an impression is usually through what you post on your profile as well as your day to day tweets. It is important to make sure that they come out well so that as you may be portrayed as you desire.
Finding who to follow is all about loyalty, or the impression of it. Finding out the people trending about your brand and following them back will do little harm to your bid in acquiring their trust. This will make them fell wanted since you took the trouble of finding them and following them back. Initiate conversations with them on a personal level instead of general posts and statements. People want to feel part of a larger group, and if your brand is the glue that holds them together, the least you can do is to enhance their belief in your brand. By letting them to have easy access to you and you brand, especially with timely responses to their tweets, you not only promote loyalty in them, but they will also be eager to tweet you back or even engage you.
Researching on the niche of the many of your followers and making sure that you keep you tweets fresh and interesting for your followers will help generate a buzz for your twitter handle. Since humans are social beings, more and more will want to be part of this group as the word spreads around. Most people on social sites are there to find people who add some excitement in their life, if you tweets do nothing short of that, then you are on your way to becoming an internet phenomenon. The account should be a personal side of the brand, to make sure that people associate it with what they are used to, themselves.